Election 2020: The Changing Electorate in Swing States

With the election less than three weeks away, attention is quickly turning to several swing states where the election may ultimately be decided. Using Cook Political Report’s rating system for states (as of October 13), we examined the 13 states that they rate as “Lean Democratic” (Arizona, Michigan, Minnesota, Nevada, New Hampshire, Pennsylvania, Wisconsin), “Toss Up” (Florida, Georgia, Iowa, North Carolina, Ohio), or “Lean Republican” (Texas). Overall in these states, we find that the electorate has been diversifying at a faster rate than the national average.

  • In swing states, the share of the non-college-educated non-Hispanic white share of the electorate fell by 6.8 percentage points, compared to a decrease of 6.4 points nationwide. In some states, the decline in non-Hispanic white non-degree holders in the electorate fell by significantly more, including in Nevada (-9.1 points), Florida (-7.6), Minnesota (-7.2), Arizona (-7.1), and Texas (-6.4).
  • Overall, there are almost 1.8 million less non-college-educated non-Hispanic white voters in swing states than there were in 2010. In comparison, there were almost 3.7 million more college-educated non-Hispanic white eligible voters in swing states than in 2010.
  • The share of non-Hispanic whites, regardless of education, shrank in every swing state, outpaced by the growth in non-White and Hispanic segments of the electorate. However, in one state, Pennsylvania, the number and the share of non-Hispanic eligible voters decreased. Since 2010, Pennsylvania has seen a decrease of more than 142,000 non-Hispanic white eligible voters.
  • Four swing states saw dramatic increases in the Hispanic share of their electorates since 2010, including Nevada (+4.5), Florida (+4.4), Arizona (+4.3), and Texas (+4.0). Overall, there were almost 3.7 million more Hispanic eligible voters in swing states than there were in 2010. Of these new Hispanic eligible voters, more than 1.4 million are in Texas, 1.0 million are in Florida, and 361,000 are in Arizona.
  • Several swing states also saw significant increases in the immigrant share of the electorate, including Florida (+2.7), Nevada (+2.2), Minnesota (+2.1), and Texas (+1.5). Overall, there were almost 2.1 million more immigrant eligible voters in swing states than there were in 2010, including 697,000 in Florida, almost 500,000 more in Texas, and almost 144,000 in Georgia.

Table 1: Change in Eligible Voters in Swing States, 2010-2018

State Non-Hispanic White Non-Hispanic White, No College Degree Black/African American Asian Hispanic Other PVI Rating
Arizona 223,300 10,900 60,300 43,400 361,300 64,500 Lean D
Florida 520,200 -100,800 401,500 111,400 1,017,500 104,700 Toss Up
Georgia 166,800 -81,700 345,200 72,300 154,000 64,600 Toss Up
Iowa 15,600 -61,900 2,900 19,200 27,700 6,400 Toss Up
Michigan 87,600 -183,500 24,700 52,100 63,400 34,700 Lean D
Minnesota 96,100 -127,000 62,300 49,000 44,700 19,800 Lean D
Nevada 29,900 -38,100 45,900 47,000 136,900 33,000 Lean D
New Hampshire 41,500 -12,200 4,300 7,000 13,500 4,000 Lean D
North Carolina 344,600 -52,700 200,600 50,500 139,600 55,600 Toss Up
Ohio 18,900 -309,700 56,700 37,500 73,400 66,600 Toss Up
Pennsylvania -142,300 -508,600 46,700 64,200 163,600 46,100 Lean D
Texas 447,400 -169,700 399,100 233,100 1,433,000 110,100 Lean R
Wisconsin 54,600 -123,500 25,000 24,000 41,500 13,900 Lean D
Source: 2010 and 2018 American Community Survey, 1-Year Samples.

Table 2: Change in Share of Electorate in Swing States, 2010-2018

State Non-Hispanic White Non-Hispanic White, No College Degree Black/African American Asian Hispanic Other PVI Rating
Arizona -5.9% -7.1% +0.6% +0.5% +4.3% +0.3% Lean D
Florida -6.0% -7.6% +0.7% +0.5% +4.4% +0.5% Toss Up
Georgia -4.5% -5.9% +1.3% +0.8% +4.4% +0.7% Toss Up
Iowa -2.2% -4.9% +0.1% +0.8% +1.1% +0.2% Toss Up
Michigan -1.6% -4.6% -0.1% +0.6% +0.7% +0.4% Lean D
Minnesota -3.6% -7.2% +1.3% +1.0% +0.9% +0.3% Lean D
Nevada -7.9% -9.1% +1.0% +1.3% +4.5% +1.1% Lean D
New Hampshire -2.4% -5.5% +0.4% +0.6% +1.2% +0.3% Lean D
North Carolina -2.9% -6.1% +0.4% +0.5% +1.5% +0.5% Toss Up
Ohio -2.2% -5.3% +0.3% +0.4% +0.8% +0.7% Toss Up
Pennsylvania -3.0% -6.3% +0.3% +0.6% +1.6% +0.5% Lean D
Texas -5.6% -6.4% +0.3% +0.8% +1.6% +0.5% Lean R
Wisconsin -2.2% -5.4% +0.4% +0.5% +1.1% +0.2% Lean D
Source: 2010 and 2018 American Community Survey, 1-Year Samples.

Table 3: Change in Immigrant Eligible Voters in Swing States, 2010-2018

State Change in Immigrant Eligible Voters, 2010-2018 Change in Immigrant Share of Electorate, 2010-2018 Immigrant Share of Electorate, 2018
Florida 697,500 +2.7% 15.9%
Nevada 80,400 +2.2% 14.0%
Minnesota 95,000 +2.1% 5.8%
Texas 499,900 +1.5% 9.7%
Georgia 144,000 +1.4% 6.1%
Arizona 121,000 +1.4% 8.3%
Pennsylvania 134,000 +1.3% 4.8%
Michigan 91,700 +1.1% 4.7%
New Hampshire 13,900 +1.1% 4.5%
North Carolina 100,800 +1.0% 3.9%
Wisconsin 34,600 +0.7% 2.9%
Iowa 15,900 +0.6% 2.8%
Ohio 57,400 +0.6% 3.1%
All Swing States 2,085,700 +1.7% 7.7%
Source: 2010 and 2018 American Community Survey, 1-Year Samples.

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